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Julian Martín, Head of Payments and Partnerships at Alibaba Group

Payment experts

July 18, 2024

Julian Martín, Head of Payments and Partnerships at Alibaba Group

It’s ‘Pay it Forward: in convo with the payment experts’ time and we’re welcoming Julian Martín from Alibaba Group! In this episode, our host Doug Mackenzie chats with Julian about Miravia, a new eCommerce model launched in Spain, and how it's improving customer satisfaction through the use of payment solutions.

 

Julian delves into the details of the strategic importance of offering multiple payment options, the success of peer-to-peer methods like Bizum, and the impact of value-added services such as instant discounts and cashback. We’ll also be covering the rise of Buy Now, Pay Later (BNPL) among Gen Z and Millennial shoppers and how partnerships with payment companies enhance the customer experience.

 

Interested in learning about how eCommerce is changing through payments? Want to find out how to leverage payment solutions to improve customer experience? Well, then this episode is a must-watch!

Pay it Forward:

in convo with payment experts and payabl.ers

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