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At payabl., we believe peak season should work for you long after peak season is over. This guide blends exclusive consumer insights from Coleman Parkes research with data from The state of European checkouts.
What you’ll learn
Discover five core strategies on optimising peak seasons:
Reduce checkout abandonment
Spot the friction points that make shoppers drop off, and learn how to create a faster, simpler flow.
Offer the right payment methods
Understand which payment options customers expect across different markets and shopper segments.
Protect against fraud without slowing sales
Learn how to keep genuine transactions moving while strengthening checkout security.
Convert high-value shoppers
See how to support premium customers with faster mobile journeys, flexible payments and cross-border options.
Scale for peak demand
Prepare your payments infrastructure to handle traffic spikes, outages and record sales volumes.
Key takeaways
56%
The percentage of 18-34 year-olds that will leave if checkout takes too long, making speed critical during peak traffic.
61%
Consumers who may abandon checkout if their preferred payment method is missing.
40%
Ecommerce sites that experienced payment outages or errors during Black Friday 2024.
What's inside?
Strategies
Learn how to reduce cart abandonment, improve payment success, localise payment options, manage fraud, and scale your infrastructure for peak trading periods.
Data
Use consumer behaviour data and checkout performance stats to understand where shoppers drop off, what payment methods they expect, and how friction impacts revenue.
Checklists and tips
Each section includes practical checklists, payabl. pro tips, and outcome-focused recommendations to help merchants assess their checkout readiness and act before peak season hits.
Download now
Download the guide to learn how to reduce checkout friction, protect transactions, and keep payments flowing beyond peak season.